The AEA is a member association focused on defining and adopting a standard set of processes, practices, methodologies, metrics and messaging that drive more value for the entire automotive experience ecosystem, including Consumers, OEMs, Dealers, Suppliers and Show Producers.

The mission of the AEA is to identify, define and support a standard set of processes, practices, methodologies, metrics and messaging that drive more value for the entire automotive experience ecosystem.

Any organization that hosts an auto show, ride & drive, or automotive related experience can join the AEA.

The AEA offers numerous benefits for its members. Members will get access to the latest innovations and best practices for designing, producing, and promoting their experiences. For more information, please visit the Membership section on this website.

Our members retain a high degree of autonomy in how they produce their particular show. Our job is to develop and promote innovations that they can apply to have the best possible show for OEMs, exhibitors and consumers.

An AEA affiliate is a company or organization that works within the automotive experience ecosystem but does not host an auto show or automotive experience. Examples include automotive manufacturers (OEMs), exhibiting companies, general contractors/show decorators, agencies and suppliers.

For more information on how to become an AEA Affiliate, please email [email protected].

The AEA is working with member shows to implement standards for auditing attendance numbers, conducting consumer research and efficiently operating shows. Additional initiatives are planned for next year.